How We Do It
- florabrands
- May 24, 2022
- 2 min read
Building an amazing brand is hard work. You built your brand with passion, risk, and fortitude and have already achieved so much. You’ve built products that people trust, enjoy, and most importantly love – all with our planet in mind 🌎.
So what’s next?
When the timing feels right to you, we would like to start a conversation to brief you on our company, values, team, and investors, to help you make the best decision not only for today but for your future.
Flora’s sustainability-first mindset is a key differentiator and something we are proud of building. We’ve identified that people are increasingly shifting towards sustainable and natural products, and we want your brand to take root in this movement.
Our goal is to make you feel as comfortable as possible moving on to your next journey while we continue to nurture and grow your business in a socially responsible way. You will receive an attractive exit opportunity, exceptional brand stewardship, and ongoing positive global impact by choosing to work with us.
Your brand will be in the capable hands of our experienced, diverse team who strives to make a meaningful impact on people and our planet on a daily basis. We’re also backed by leading venture capital firms and investors, providing us with both capital and strategic expertise. They trust us to invest in and grow the best sustainable brands out there, such as yours.
Once you’re ready to sell, our global team is ready to guide you through our fair and transparent process so you can focus on what’s next.
Here is how we do it:
Step 1: Introduction
We will set up an intro call to learn more about the business you have built - your story, operations, and aspirations. If we see a bright future for your brand at Flora, we will ask for some more information to keep the conversation going.
Step 2: Valuation
After our introduction, we work quickly to determine if the fit is right and develop a valuation of your business. If we like what we see, we will present you with an offer.
Step 3: Due Diligence
Upon acceptance of the offer, we want to learn everything we can about your business and dive deeper into the financials, operations etc. We also use this period to set up a series of calls to introduce you to our team and develop a vision for your brand at Flora.
Step 4: Exit
With successful diligence and a little legal paperwork, we can close the deal quickly. We recognize that your business is unique so this process will be too. We work with you every step of the way for a smooth transition.
Step 5: Beyond
You get your payday and the opportunity to sit back and watch your business grow. Guided by our mission, Flora will bring even greater awareness to your brand and leverage what you have built to create a lasting impact.
We thank the entrepreneurs who trusted us with their brands and gave us the creative freedom to steward their brands. Let us help you unlock your brand's full potential and take it to the next level too.
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